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Real Estate Lead Generation

Real Estate Lead Generation

Our client requested a lead generation web application. The requested platform provides the possibility to search through the US real estate market and send emails to the house owners. With over 150 million properties, the client needed a precise solution development plan and a unique web scraping tool.

156 mln

real estate objects

2 sec

search run
Real Estate Lead Generation preview

About the client

Stantem enables lead generation automation in the US real estate market.

Tech stack

Python icon
Python
Django icon
Django
React icon
ReactJS
Redis icon
Redis
AWS icon
AWS

The client's needs

Our initial client approached us seeking data scraping and web development services. They aimed to parse over 150 million real estate listings from the project's inception at the beginning, while Dataforest carefully considered and planned the future expansion of the system from the start. 

As we progressed with the data scraping solution, our client introduced their vision for a web application to leverage the database. Dataforest took up the challenge and successfully executed the development of this web application, aligning it with the client's requirements.

Challenges & solutions

Challenge

Clients like realtors would like to be able to know the property value, but this information is usually closed.

Solution

Each real estate in the lead base has a property value range. It’s based on information like the sold prices of similar real estate and other collected data.

Challenge

Implementing a fast and efficient Map View mode to enable convenient and swift viewing of a vast dataset of 150 million objects.

Solution

  • The filtering system filters based on map bounds, displaying only the essential data on the screen.
  • To optimize performance, we introduced a brief request delay, preventing unnecessary requests when scaling the map.
  • We streamlined the information generation process, eliminating the need for a serializer.

Challenge

Fast and easy search through the high-volume database (150 million records).

Solution

The ElasticSearch database was selected as the most effective solution

Challenge

Implementing subscription management, payment processing, multiple tariff plans, and discount functionalities.

Solution

We seamlessly integrated the Stripe payment system, to efficiently handle subscription management, payment acceptance, diverse tariff plans, and discount processing.

Challenge

Scraping substantial volumes of real estate data, including addresses, number of rooms, and state information, from various sources and incorporating it into a single database.

Solution

Dataforest devised a solution that comprised detailed documentation and a versatile framework. The framework streamlined the process of data scraping and validation from various websites with minimal adjustments, ensuring accurate data integration.

Challenge

Solution

Challenge

Solution

Challenge

Solution

Results

The web application features user authentication, registration and Stripe integration.

Users can use a fast search function for over 156 million objects both in lists and maps search format, including building photos via GoogleMaps integration.
Dataforest implemented email campaign functionality with the Tiny text editor, simplifying email composition and formatting. 

Another functionality covers the dedicated page with advanced algorithms for object comparison and analysis, enhancing data processing capabilities.

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Stantem enables lead generation automation in the US real estate market.

Steps of providing
data scraping services

Consultation icon

Step 1 of 5

Free consultation

It's a good time to get info about each other, share values and discuss your project in detail. We will advise you on a solution and try to help to understand if we are a perfect match for you.
Analysis icon

Step 2 of 5

Discovering and feasibility analysis

One of our core values is flexibility, hence we work with either one page high level requirements or with a full pack of tech docs.  At this stage, we need to ensure that we understand the full scope of the project. Receive from you or perform a set of interviews and prepare the following documents: list of features with detailed description and acceptance criteria; list of fields that need to be scraped, solution architecture. Ultimately we make a project plan which we strictly follow. We are a result-oriented company, and that is one of our core values as well.
Solutions icon

Step 3 of 5

Solution development

At this stage, we develop the scraping engine core logic. We run multiple tests to ensure that the solution is working properly. We map the fields and run the scraping. While scraping, we keep the full raw data so the final model can be enlarged easily. Ultimately we store data in any database and run quality assurance tests.
Data delivery icon

Step 4 of 5

Data delivery

After quality assurance tests are completed, we deliver data and solutions to the client. Though we have over 15 years of expertise in data engineering, we expect client’s participation in the project. While developing and crawling data, we provide midterm results so you can always see where we are and provide us with feedback. By the way, a high-level of communication is also our core value.
Support improvement icon

Step 5 of 5

Support and continuous improvement

We understand how crucial the solutions that we code for our clients are! Our goal is to build long-term relations, so we provide guarantees and support agreements. What is more, we are always happy to assist with further developments and statistics show that for us, 97% of our clients return to us with new projects.

How we provide data integration solutions

Consultation icon

Step 1 of 5

Free consultation

It's a good time to get info about each other, share values and discuss your project in detail. We will advise you on a solution and try to help to understand if we are a perfect match for you.
Analysis icon

Step 2 of 5

Discovering and feasibility analysis

One of our core values is flexibility, hence we work with either one page high level requirements or with a full pack of tech docs.  

At this stage, we need to ensure that we understand the full scope of the project. We receive from you or perform a set of interviews and prepare the following documents: integration pipeline (which data we should get and where to upload), process logic (how system should work); use cases and acceptance criteria; solution architecture. Ultimately we make a project plan which we strictly follow.
Solutions icon

Step 3 of 5

Solution development

At this stage, we build ETL pipelines and necessary APIs to automate the process. We attract our DevOps team to build the most efficient and scalable solution. Ending up with unit tests and quality assurance tests to ensure that the solution is working properly. Focus on Results is one of our core values as well.
Data delivery icon

Step 4 of 5

Solution delivery

After quality assurance tests are completed, we deliver solutions to the client. Though we have over 15 years of expertise in data engineering, we are expecting client’s participation in the project. While developing the integration system, we provide midterm results so you can always see where we are and provide us with feedback. By the way, a high-level of communication is also our core value.
Support improvement icon

Step 5 of 5

Support and continuous improvement

We understand how crucial the solutions that we code for our clients are! Our goal is to build long-term relations, so we provide guarantees and support agreements. What is more, we are always happy to assist with further developments and statistics show that for us, 97% of our clients return to us with new projects.

Steps of providing web applications services

Consultation icon

Step 1 of 7

Web development discovery

In the initial stage of the web-based development project, professional business analysts make detailed documentation of the project requirements and the approximate structure of the future web application. DATAFOREST is a custom web application development agency, guided by extensive experience in multiple industries. We give you detailed project documentation and then assemble the team according to your time and budget.
Analysis icon

Step 2 of 7

UX and UI design

Based on your wishes, the needs of your target audience, and the best web application design and development practices, our UX and UI experts create an aesthetically pleasing and user-friendly interface for your app to satisfy even the most demanding users.
Solutions icon

Step 3 of 7

Web-based application development

At DATAFOREST we are following the best programming design principles and approaches. Being a data engineering company, we build high load platforms, with a significant level of flexibility and result orientation. We keep our deadlines and follow SOC 2 compliance requirements.
Data delivery icon

Step 4 of 7

Integration

With DATAFOREST, integrating the application into your business won’t stop your processes for a minute. We provide seamless integration with your software infrastructure and ensure smooth operation in no time.
Quality assurance icon

Step 5 of 7

Quality assurance

We use a multi-level quality assurance system to avoid any unforeseen issues. Working with DATAFOREST, you can be confident that your web app development service solutions arrive to the market polished and in full compliance with all certification requirements.
Support improvement icon

Step 6 of 7

24/7 support

Once a product is released to the market, it’s crucial to keep it running smoothly. That’s why our experts provide several models of post-release support to ensure application uptime and stable workflows, increasing user satisfaction.
Web app improvement icon

Step 7 of 7

Web app continuous improvement

Every truly high-quality software product has to constantly evolve to keep up with the times. We understand this, and therefore we provide services for updating and refining our software, as well as introducing new features to meet the growing needs of your business and target audience.

The way we deal with your task and help achieve results

Consultation icon

Step 1 of 5

Free consultation

It's a good time to get info about each other, share values and discuss your project in detail. We will advise you on a solution and try to help to understand if we are a perfect match for you.
Analysis icon

Step 2 of 5

Discovering and feasibility analysis

One of our core values is flexibility, hence we work with either one page high level requirements or with a full pack of tech docs.  

In Data Science, there are numerous models and approaches, so at this stage we perform a set of interviews in order to define project objectives. We elaborate and discuss a set of hypotheses and assumptions. We create solution architecture, a project plan, and a list of insights or features that we have to achieve.
Solutions icon

Step 3 of 5

Solution development

The work starts with data gathering, data cleaning and analysis. Feature engineering helps to determine your target variable and build several models for the initial review. Further modeling requires validating results and selecting models for the further development. Ultimately, we interpret the results. Nevertheless, data modeling is about a process that requires lots of back and forth iterations. We are result focused, as it’s one of our core values as well.
Data delivery icon

Step 4 of 5

Solution delivery

Data Science solutions can be a list of insights or a variety of different models that consume data and return results. Though we have over 15 years of expertise in data engineering, we expect client’s participation in the project.  While modeling, we provide midterm results so you can always see where we are and provide us with feedback. By the way, a high-level of communication is also our core value.
Support improvement icon

Step 5 of 5

Support and continuous improvement

We understand how crucial the solutions that we code for our clients are! Our goal is to build long-term relations, so we provide guarantees and support agreements. What is more, we are always happy to assist with further developments and statistics show that for us, 97% of our clients return to us with new projects.

The way we deal with your issue and achieve result

Consultation icon

Free consultation

Step 1 of 5

It's a good time to get info about each other, share values and discuss your project in detail. We will advise you on a solution and try to help to understand if we are a perfect match for you.
Analysis icon

Step 2 of 5

Discovering and feasibility analysis

One of our core values is flexibility, hence we work with either one page high level requirements or with a full pack of tech docs.  

Depending on project objectives, DevOps activity requires auditing the current approach, running metrics measurement, performing monitoring and checking logs. By having a set of interviews, we ensure that we understand the full scope of the project. Ultimately we make a project plan which we strictly follow. We are a result-oriented DevOps service provider company, and that is one of our core values as well.
Solutions icon

Step 3 of 5

Solution development

At this stage, our certified DevOps engineers refine the product backlog. We deliver great results within digital transformation, cost optimization, CI/CD setup, containerization, and, last but not least, monitoring and logging. We are a result focused company – it’s one of our core values.
Data delivery icon

Step 4 of 5

Solution delivery

After quality assurance tests are completed, we deliver solutions to the client. Though we have over 15 years of expertise in data engineering, we expect client’s participation in the project. By the way, a high-level of communication is also our core value.
Support improvement icon

Step 5 of 5

Support and continuous improvement

We understand how crucial the solutions that we code for our clients are! Our goal is to build long-term relations, so we provide guarantees and support agreements. What is more, we are always happy to assist with further developments and statistics show that for us, 97% of our clients return to us with new projects.

Success stories

Check out a few case studies that show why DATAFOREST will meet your business needs.

Data parsing

We helped a law consulting company create a unique instrument to collect and store data from millions of pages from 5 different court sites. The scraped information included PDF, Word, JPG, and other files. The scripts were automated, so the collected files were updated when information changed.
14.8 mln

pages processed daily

43 sec

updates checking

Sebastian Torrealba photo

Sebastian Torrealba

CEO, Co-Founder DeepIA, Software for the Digital Transformation
View case study
Data parsing case image
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These guys are fully dedicated to their client's success and go the extra mile to ensure things are done right.

Mailing Platform

We created a mailing platform that helps a multi-faceted union to send information about events, opportunities, and grants to all its member companies. The platform stores information about all member companies and makes it easy to send messages to the right people at the right time. This helps member companies to stay informed and improves the union's ability to support the country's businesses.
15%

CX boost

20%

cost optimization

Gonzalo Ramos photo

Gonzalo Ramos

Partner Trade Union
View case study
Mailing Platform preview
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DATAFOREST is reliable in delivering quality solutions. Besides, they demonstrate effective project management and communication despite working remotely.

Data-driven marketing

We created a solution that helped optimize the customer base to get the most out of the customer data. This solution notifies the client about the services/goods, which they would likely buy, according to the gathered information.
20%

sales growth

200%

traffic boost

Jerermy Groves photo

Jeremy Groves

CEO ThinkDigital, Digital and Marketing Agency
View case study
Data-driven marketing case image
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They developed solutions that brought value to our business.

Demand forecasting

We built a sales forecasting system and optimized the volume of goods in the warehouse and the range of goods in different locations, considering each outlet's specifics. We set up a system that has processed more than 8 TB of sales data. These have helped the retail business increase revenue, improve logistics planning, and achieve other business goals.
88%

forecasting accuracy

0.9%

out-of-stock reduced

Andrew M. photo

Andrew M.

CEO Luxury Goods Retail
View case study
Store heatmap case image
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I think what is really special about the DATAFOREST service is its flexibility, openness, and level of quality and expertise.

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Share the project details – like scope, mockups, or business challenges. We will carefully check and get back to you with the next steps.

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