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How a U.S. Data Intelligence Firm Automated Google Maps Data Collection

How a U.S. Data Intelligence Firm Automated Google Maps Data Collection

We built a custom Google Maps scraping solution that allows the client - a U.S.-based data intelligence and marketing advisory firm, to independently collect publicly available business data across the U.S. The system performs targeted company searches, identifies relevant listings and URLs, and processes the data through a structured pipeline for cleaning, normalization, and delivery. This approach gave the client full control over data freshness, structure, and scalability.

60–70

%

business coverage achieved across targeted U.S. regions and categories

IDM is a U.S.-based data intelligence and marketing advisory firm with over 20 years of experience in developing account-based marketing strategies. The company works with large enterprises, including Fortune 500 organizations, delivering custom data solutions that support advanced analytics, precise market segmentation, and data-driven marketing decision-making.

Aiohttp

Aiohttp

 Lxml & Regex

 Lxml & Regex

Geopy

Geopy

PostgreSQL

PostgreSQL

Loguru

Loguru

THE CHALLENGE

Building a Scalable and Cost-Efficient Way to Enrich U.S. Business Data with Reliable, Up-to-Date Attributes

The client relied on third-party data providers but received incomplete business records with a very limited set of parameters. To gain more control and data depth, they decided to collect and manage the data themselves. Manual enrichment proved slow and expensive, while the business required regularly updated, detailed datasets at scale to support marketing insights,and consulting recommendations for U.S. companies.

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Explore how automated Google Maps data collection can power your market intelligence

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THE SOLUTION

Automated Google Maps Data Collection and Enrichment Pipeline

We built an automated Google Maps–based data collection pipeline designed to operate at national scale.

The solution performs targeted company name searches via Google Maps, identifying and collecting relevant business listings and URLs across the United States. This stage focuses on accurate discovery and coverage, deliberately excluding the parsing or storage of extended Google attributes to ensure speed, stability, and controlled data scope.

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Scalable Scraping and Data Processing Architecture

The system uses an automated scraper with geo-based search, category targeting, and anti-ban mechanisms. Raw data is cleaned, deduplicated, and standardized before being stored in PostgreSQL, ensuring high data quality and consistent business attributes at scale.

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Automated Delivery, Updates, and Client-Ready Data Exports

The pipeline includes automated CSV exports and scheduled monthly updates, eliminating manual effort. End-to-end testing, monitoring, and documentation ensure reliable operation, transparent results, and a cost-efficient alternative to traditional data providers.

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THE RESULT

From Costly Data Providers to 60–70% Market Coverage with a Self-Updating Business Intelligence Pipeline

The automated pipeline enabled the client to independently collect and refresh U.S. business data at scale, achieving 60–70% coverage of targeted businesses via Google Maps. Compared to third-party providers, the solution significantly increased data depth and freshness while eliminating manual verification costs. Monthly automated updates replaced slow, expensive enrichment workflows, allowing IDM to deliver more accurate segmentation, faster marketing insights, and higher-quality consulting recommendations using consistently up-to-date datasets 

60-70%

business coverage achieved across targeted U.S. regions and categories

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Automated Google Maps Data Collection for a U.S. Intelligence Firm

Steps of providing data scraping services

Consultation icon

Step 1 of 5

Free consultation

It's a good time to get info about each other, share values and discuss your project in detail. We will advise you on a solution and try to help to understand if we are a perfect match for you.
Analysis icon

Step 2 of 5

Discovering and feasibility analysis

One of our core values is flexibility, hence we work with either one page high level requirements or with a full pack of tech docs.  At this stage, we need to ensure that we understand the full scope of the project. Receive from you or perform a set of interviews and prepare the following documents: list of features with detailed description and acceptance criteria; list of fields that need to be scraped, solution architecture. Ultimately we make a project plan which we strictly follow. We are a result-oriented company, and that is one of our core values as well.
Solutions icon

Step 3 of 5

Solution development

At this stage, we develop the scraping engine core logic. We run multiple tests to ensure that the solution is working properly. We map the fields and run the scraping. While scraping, we keep the full raw data so the final model can be enlarged easily. Ultimately we store data in any database and run quality assurance tests.
Data delivery icon

Step 4 of 5

Data delivery

After quality assurance tests are completed, we deliver data and solutions to the client. Though we have over 15 years of expertise in data engineering, we expect client’s participation in the project. While developing and crawling data, we provide midterm results so you can always see where we are and provide us with feedback. By the way, a high-level of communication is also our core value.
Support improvement icon

Step 5 of 5

Support and continuous improvement

We understand how crucial the solutions that we code for our clients are! Our goal is to build long-term relations, so we provide guarantees and support agreements. What is more, we are always happy to assist with further developments and statistics show that for us, 97% of our clients return to us with new projects.

Success stories

E-commerce scraping

The dropshipping company needed a way to automatically monitor prices and stock availability for over 100,000 products from over 1,500 stores. We created a system using custom scripts and a web interface that could check 60 million pages daily. This led to a reduction in manual work and errors, and improvements in customer experience and a $50-70k increase in monthly profits.
1000h+

manual work reduced

60 mln

pages processed daily

Jonathan Lien

Jonathan Lien

CEO Advanced Clear Path, Inc., E-commerce Company
View case study
E-commerce scraping
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They always find cutting-edge solutions, and they help bring our ideas to life.

Lead-collecting Web Solution

Leadmarket is the lead-collecting web tool made by Dataforest. We’ve built a solution that provides a fast and precise lead search from various sources like Google Places, Facebook Business Pages, Yelp, and Yellowpages in one place. The collected lead bases from the USA's e-commerce, insurance, retail, and finance industries can be set to auto-update as quickly as every 10 minutes!
10

minutes auto-update

904

Search categories

Lead-collecting Web Solution
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Leadmarket is the lead-collecting web solution made by Dataforest.

Real Estate Lead Generation

Our client requested a lead generation web application. The requested platform provides the possibility to search through the US real estate market and send emails to the house owners. With over 150 million properties, the client needed a precise solution development plan and a unique web scraping tool.
15 mln

real estate objects

2 sec

search run

Real Estate Lead Generation
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Stantem enables lead generation automation in the US real estate market.

E-commerce scraping

The dropshipping company needed a way to automatically monitor prices and stock availability for over 100,000 products from over 1,500 stores. We created a system using custom scripts and a web interface that could check 60 million pages daily. This led to a reduction in manual work and errors, and improvements in customer experience and a $50-70k increase in monthly profits.
1000h+

manual work reduced

60 mln

pages processed daily

Jonathan Lien

Jonathan Lien

CEO Advanced Clear Path, Inc., E-commerce Company
View case study
E-commerce scraping
gradient quote marks

They always find cutting-edge solutions, and they help bring our ideas to life.

Lead-collecting Web Solution

Leadmarket is the lead-collecting web tool made by Dataforest. We’ve built a solution that provides a fast and precise lead search from various sources like Google Places, Facebook Business Pages, Yelp, and Yellowpages in one place. The collected lead bases from the USA's e-commerce, insurance, retail, and finance industries can be set to auto-update as quickly as every 10 minutes!
10

minutes auto-update

904

Search categories

Lead-collecting Web Solution
gradient quote marks

Leadmarket is the lead-collecting web solution made by Dataforest.

Real Estate Lead Generation

Our client requested a lead generation web application. The requested platform provides the possibility to search through the US real estate market and send emails to the house owners. With over 150 million properties, the client needed a precise solution development plan and a unique web scraping tool.
15 mln

real estate objects

2 sec

search run

Real Estate Lead Generation
gradient quote marks

Stantem enables lead generation automation in the US real estate market.

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Latest publications

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